Showing posts with label meshTheory. Show all posts
Showing posts with label meshTheory. Show all posts

Friday, August 30, 2013

Juliet Tairov

This week we are meeting a special lady that is a model, designer, business professional, and instructor.  Pull up a chair and let's get to know Jules Tairov.



Tell us about Juliet Tairov (Juliet Belgar) ... who is she and what is she like?
Well there are many characteristics of Juliet. She is a friend, wife, business partner and an entrepreneur. I am very passionate about SL fashion and providing opportunities. During my time in SL, I have been part of several start-ups or collaborations. I am also fascinated by people’s creations and how people use SL platform to flourish their skills. Some vital qualities friends would say about me is that I can be pretty a candid, quiet and reserve.  But on a laughing note, I carry myself as a princess, according to my friends. Additionally, I am terrible at local chat according my husband Garik Tairov.


What brought you to SL, Jules?
A friend of mine who was on another chat platform introduced me to SL in 2007. She told me about SL and I was never exposed to a virtual world before or collaborating with people in this type of environment. So I took the opportunity and have been on SL since 2007.


You're current profile photo is by Louflor Moo, do you work with her often?
Louflor Moo is one of SL's top photographers. She is the only one who does my profile pictures and important modeling photos



You're co-owner of meshTheory with Risa, how did that venture begin?
Honestly, by force (giggles). Risa is an exceptional designer for SL children’s clothing and graphic artist. We met from a funny situation and became great friends. Nonetheless, with my modeling background and her design clothing, we both knew we wanted to explore mesh adult clothing. Through much collaboration and pressure I put on her, she could not resist me. (Laughs)

In all sincerity, every time you want to make any important decision such as starting an endeavor, there are two possible courses of action. You can look at the array of choices that present themselves, pick the best available option and try to make it fit. Or, you can do what the true entrepreneur does: Figure out the best imaginable opportunity and then make it available. So, we basically launched meshTheory in one day. We had the logo, store, location and ideas of designs.


Do you manage the business aspect of meshTheory?  
Yes, I have a strong background in business development, which provided me the skills to think creative about how to market meshTheory. I also have my connections in the fashion industry here in SL. My background as a model enabled me to worked with designers, artist and other entrepreneurs.


Tell us some about what the business side entails ...
The business developing entails marketing, networking and promoting of meshTheory.  I partake in many venues that provide events for the fashion industry here in SL. Furthermore, thoughtful what customer’s demands are and what areas of fashion in SL have gaps, which is men’s clothing.  


You also do some design work, Jules?
Of course, I also design the clothing along Risa. We both have different ideas and styles and are able to incorporate them together successfully. Risa does all the packaging and marketplace, so that is why mostly everything is under her name. But we collaborate on everything and make decisions as a team. Even become extremely honest when we don’t like something each other designed.


meshTheory has a presence in The 24, what can you tell us about that experience?
The 24 event, has worked okay for meshTheory, which enabled us to have some new releases and a exclusive outfit for the event.














There are many hunts in SL, does meshTheory participate in any?
We have been apart of many hunts and enjoyed them. One of my favorites has to be “The boys of Summer” because it was extremely successful for meshTheory. We welcome hunt organizers and love to get involve.


















Jules, you are also a model.   How long have you been modeling?
I started modeling in 2011, and have enjoyed every opportunity.
















Did you take any kind of training to work as a model?
Yes, I signed up with a school called MODA modeling School. MODA has an intense program that teaches student all aspect of modeling and how to market one self as a model. The team at MODA was amazing and provided with the essential skills to be a model.





You are part of MODA modeling school, tell us about that ... 
Yes, after I completed my schooling, I was able to apply and tryout for their Primetime Team, which is an exclusive modeling team that does runway shows. I am also an instructor for the school.













How would a person get started if he/she wanted to be a model?
There are many modeling school in SL, the trick is finding the right one that is a fit for them. Many blogs and groups can provide people information on what schools have a good reputation. It’s important to be diligent and research the right modeling schools because many claim they are modeling schools but don’t teach the student the right skills. I was perplexed by how many students were already models but didn’t learn how to walk on a runway. So they came to MODA and learned.


What do like to do in SL when besides business and modeling?
Spend my time with my loving husband Garik Tairov or at one of his DJ set.








You've started a group for mesh designers, what can you tell us about that? 
The group is called meshFashion, which is a platform for all mesh designers, users, builders and people who want to learn more about mesh. The group is also for mesh advertising if you have a store or provide services for mesh.  Best part is that the group is free and hoping it will grow.





Does meshTheory hire others as models for clothing?
Yes, we have some models on staff and also use our customer base. I love to give people the opportunity who sample modeling and get free new releases. I have also used some of the MODA models and bloggers from meshTheory blogger group.



Anything else you'd like to share with us, Jules?
I hope people enjoy meshTheory and know that we are continuously welcoming new ideas and suggestions.


What's the best way to get in contact with you?
Friend request me in SL, Facebook, or email me at belgar.juliet@gmail.com.


Thank you very much, Jules for taking time to talk with us today!  

Friday, July 5, 2013

meshTheory and Little Ones Couture

meshTheory
on SL Marketplace
Little Ones Couture
on SL Marketplace
This is an exclusive interview with Larissa Favell (Risa Resident).  Risa hasn't given a single interview to anyone up to this point, so I am very fortunate to have this opportunity!  She didn't want to do it, and claimed that she is shy.  Though, I reminded her of the first time we met and how she gave me a tour of the stores and her studio.  This interview is an expansion of that and will give you some insight into part of the team behind the success that is meshTheory and Little Ones Couture.  Be sure to visit the inworld stores to see the full line of outfits offered.

You are co-owner of meshTheory and Little Ones Couture with Jules (Juliet Tairov (Juliet Belgar)), how did the creation of your two stores come about?
Little Ones Couture was created back in 2009.  I was a mother in Second Life and I would take my kids shopping.  I didn't like the clothes I'd find and decided to make little kids clothing.  I based the creations off of my real life daughter and how I dressed her.

As for meshTheory, in 2012 Jules had been asking me for about six months to make adult clothing.  I kept saying "no, no no, I don't wanna do adult clothing".  Then the children's clothing business started to slow down and I reconsidered adult clothing.  Jules came up with name meshTheory.  We were throwing names out and that one stuck.  I hopped into PhotoShop and created the logo.  Thus was born meshTheory.

Is there anything that you'd do differently with meshTheory or Little Ones Couture?
No, I find both very enjoyable and it is a lot of fun. I don't have the pressure of trying to make real life money out of this.  I wouldn't change anything at all and I'd do it all the same!

What is your favorite thing about being a designer?
Coming up with the textures for the clothes.

What do you use for your texturing?
Adobe PhotoShop.  I've been working in PhotoShop for over 15 years and I'm still learning! :)   

Have you ever worked as a graphic designer?
Yes, I managed a graphic design team in real life.  My team made the brochures, presentations, and the web site for the company.

What suggestions would you offer someone trying to start out designing in SL?
Do your research about what's out there in the design world.  Research what people really want, ask your friends, for example.  I like Nordstroms, I go to their website for material, look in my own closet, and I ask my friends.  They have a huge amount of input.  Use your sources.

What would you say is your most memorable accomplishments as a designer?
There was a cute little tye-dyed dress that my real life daughter had that i wanted to duplicate.  And ... I did it!  That was two years ago and it is still selling!  As well, the formal dresses in the kids line have been fun and I adore doing those.  People will ask for custom colors and I like doing that.  I love to make my customers smile.

What's the latest line that you are working on?
We just released it!  It is a line of swimwear.  Bikini's for the ladies and trunks for the guys.  It's summer and time for swimming.

The biggest joy in all of this for me is making sure that my customers are happy with what I am giving them.  That is the most important thing to me.  I want them to walk away happy.  I want them to keep coming back.  I want them to enjoy my designs.  I cannot put a price on that.

meshTheory has a VIP group inworld with a small one-time membership fee.  Group membership comes with monthly exclusive members gifts (female and male), occasional sales,  updates, and VIP privileges.

Credits - Risa
  • Bikini:  Bikini 1 - Solid - Red - meshTheory, Bikini 2 - Hawaiian - Turquoise - meshTheory, Bikini 3 - Swirl - Orange Sherbet - meshTheory
  • Hair:  Bikini 1 - Candy - Truth (Red Bikini), Bikini 2 - Bobbie - Truth (Orange Sherbet Bikini), Bikini 3 - Pocahontas - LeLutka (Turquoise Bikini)
  • Eyelashes:  41 Redgrave
  • Eyes:  Eternal Eyes - Hazel - IKON
  • Skin:  Elsa - Dark - Lara Hurley
  • Shape:  Custom - Risa
  • Feet:  Barefeet & Flip-Flops - N-Core
  • Nails:  Ultra Mesh Fingernails - Jamman

Credits - MichaelJay
  • Shirt:  [mT] (meshTheory) Men's T-Shirt 2 Pink
  • Shorts:  [mT] (meshTheory) Men's Plaid Shorts 1 - Blue
  • Skin: Belleza Dylan Tan 2
  • Hair: Redgrave TYLER Dark, Redgrave Tyler Hairbase tintable, BrowsShape TYLER Redgrave
  • Eyes:  IKON Eternal Eyes - Peak
  • Feet:  Latreia Herc Tan
  • Accessories:  MAYWAY Mens Watch - Brown, Titanium Hoop Earring, Multi bead and Leather Cord Necklace, and GG Mens Bracelet strands Black